
HAPPINESS REFILL.
In Brazil most Wifi spots aren’t free. So how do we engage with the emerging middle-class young users who love their smartphones but can’t afford a generous data plan? We find a way to give out mobile data credits as ‘refills’.

In Brazil most Wifi spots aren’t free. So how do we engage with the emerging middle-class young users who love their smartphones but can’t afford a generous data plan? We find a way to give out mobile data credits as ‘refills’.